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Audacious phone service to launch this summer

It is now possible to find out how a new phone solution will sound to you personally.

The new phone service Audacious, which will launch this summer, is inviting people to test out the Audacious experience by trying the ‘Audacious Sound Check‘.  This will give an insight into how the sound will be processed to individual requirements.

Over the last two or three years, Hearing Link has helped share surveys about new phone technology and information about the testing and trials of new phone software.  This support helped encourage the telecoms sector and financial investors to progress with innovating a new mobile phone solution.

Now, at last, a concrete outcome has emerged from that activity and what has been a lengthy and complex process.  The new service, known as Audacious, will be launched this summer.  It is for anyone who desires clearer-sounding calls.  It is expected to be particularly helpful to those with mild, moderate or severe hearing loss because of the way it tailors sound coming through the handset to meet the hearing profile of the user.

Social enterprise Ideas for Ears, which is run by people with hearing loss, monitored the trials and testing of the technology.  Sally Shaw, founding director of Ideas for Ears, commented:  “The findings strongly suggested that the technology can improve the clarity of mobile voice calls for those with mild, moderate and severe hearing loss.”

Sally added: “We are delighted that people in the UK will now be able to start benefiting from this technology.  We are also keen to know what people think of the Audacious Sound Check.  Can you hear the difference when you try it?  We would welcome feedback at”

Details of the trials of the technology were reported by Ideas for Ears in British Journal of Audiology and written up by Emeritus Professor Brian Moore, Ideas for Ears and others in the International Journal of Audiology.